ActiveCampaignvs
GetResponse
Both are marketing automation tools, and which one is right depends on your situation. Here is where they actually differ.
Which one, and when
Not a ranking. Each conclusion names the situation it applies to.
If you are working solo
GetResponse is built for businesses that size; ActiveCampaign is not.
If you expect to grow past fifty people
ActiveCampaign covers that range; GetResponse does not.
Side by side
| ActiveCampaign | GetResponse | |
|---|---|---|
| Starting price | Not verified | $19/mo (Starter) |
| Free plan | No | No |
| Free trial | 14 days | 14 days |
| Pricing model | Subscription | Subscription |
| Suited to | 2–10 people, 11–50 people, 51–250 people | Solo, 2–10 people, 11–50 people |
| Best for | Businesses whose follow-up is too conditional for simple broadcast email. | Small businesses that want email, landing pages, and automation from a single vendor. |
| Jobs it covers | Nurture leads, Track a sales pipeline, Automate repetitive work | Capture leads, Nurture leads, Send newsletters, Build landing pages |
"Not verified" means we have not confirmed that fact against the vendor's own published information — it does not mean the answer is no. Prices are the standard monthly rate on the date we checked.
Still not sure?
A comparison can only tell you how two products differ. It cannot tell you whether either is right for your business, or whether you need this category at all.
Other options
These two are not the only choices in this category.